Winning at new products : accelerating the process from idea to launch

Bok av Robert G. Cooper
For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G. Cooper demonstrates why consistent product development is so vital to corporate growth and how to maximize your chances of success. Winning at New Products cites the author's most recent research and showcases innovative practices by industry leaders to present a field-tested game plan for achieving product leadership. Cooper outlines specific strategies for making sound business decisions at every step--from idea generation to launch. This fully updated and expanded edition is an essential resource for product developers around the world.
7 utgåvor
Välj utgåva
Winning at New Products
ISBN: 9780465093335
Winning at new products - Robert G. CooperEngelska - Okänt
ISBN: 9780738204635
Mastering the new product gameInbunden
ISBN: 9780039219994
Winning at new productsEngelska - Okänt
ISBN: 9780201563818
Visa pris inkl. frakt Inkl. frakt
AbeBooks.com
~10 kr (1 USD)+ 8.99 USD frakt
Finns i lager
Bokbörsen (begagnade böcker)
100 kr + 59 frakt
Finns i lager
Adlibris
208 kr fri frakt
Finns i lager
CDON
228 kr + 29 frakt
Finns i lager
Bokus
249 kr fri frakt
Finns i lager
365games.co.uk
~280 kr (21.49 GBP)+ 2.99 GBP frakt
Finns i lager
Shop4world.com
~280 kr (21.49 GBP)+ 6.99 GBP frakt
Finns i lager
Book Outlet
323 kr fri frakt
Finns i lager